Electronic files must be provided in one of the following file types:
- JPG (saved with the highest quality compression setting. If your software doesn't allow you to adjust the compression quality, it's most likely too low.)
- PDF (saved using compression settings of 200-300dpi for bitmap images and 600dpi for lineart and text)
- BMP (for B&W images only)
Filenames need the proper three letter extension at the end of the name: For example: if your file is named "Ad" and is saved as a PDF file, your final file name should be "Ad.pdf" (this example applies to .tif, .eps, .jpg, .bmp, etc...) Files should be saved at 300dpi.
Files that will be printed in color should be saved in the CMYK color mode (not RGB).
Color surcharges are: up to 1/4 page = $35, up to 1/2 page = $50, full page = $75.
Color surcharges on ads smaller than 1/4 page are: $25
We have limited color availability in each issue, please call us with questions.
If you have any questions or concerns regarding the compatibility of your file, please call us at 602-942-8950 or e-mail us